YOUR BRAND

YOUR BRAND

Collection of skincare products from Fluid Futures including a moisturizing jelly cleanser, hydrating milky toner, and calming moisturizer, with packaging featuring abstract green and teal shapes.

Making personal hygiene accessible to everyone.

Moving away from overtly feminine motifs and icons and using fluid, organic shapes this brand makes sure hygiene products can be accessible to everyone. Using a mixed colour palette and elements this brand highlights how gender neutral branding can work.

An infographic featuring skincare products with colorful abstract shapes. It includes text about fluid futures, hydrating milky toner, calming moisturizer, and moisturizing jelly cleanse, with product descriptions and volume specifications.
Skincare products from Fluid Futures including a moisturizing jelly cleanser, a hydrating milky toner, and a calming moisturizer, displayed on a white platform with packaging featuring abstract green and blue shapes.
Logo with a circle enclosing a stylized letter F, with the words "Fluid Futures" below on a beige background.
Six colored squares with a circular logo containing the letter 'F' and a horizontal line, arranged in two columns. The colors are light gray, pink, taupe, dark red, green, and blue. Below the squares are six lines of text, each reading 'Fluid Futures' in different colors: white, light gray, dark red, green, and blue.